Taking the time to treasure
In a world that moves at breakneck speed, our client paused to immortalize her parents' legacy. StoryKeep helped her capture the story behind their family's important art collection, the heartbeat of their current philanthropic work, and the couple's love story. In this case study, we explore how her vision came to life.
A multi-generational family of six adults, spanning three generations. They own and operate several thriving businesses, with the torch having recently been passed from the first generation (G1) to the second generation (G2). Their family is characterized by strong values, a tight-knit bond, and a commitment to preserving their legacy for their children and beyond.
The journey began with a singular inspiration - to capture the life stories of the daughter's beloved parents while they were in good health. This project involving not just the parents but also their two children, their children's spouses, and even the youngest generation, who made special appearances. The primary goal was clear: to preserve the invaluable stories of their parents' lives for future generations.
When deciding to undertake this significant project, the client had two key considerations in mind: scheduling and the quality of the final product. They knew that creating a lasting legacy required careful planning and a partner who could deliver an exceptional end result. StoryKeep made tricky scheduling relatively easy. The client was impressed by prior work samples they had seen.
The project was spearheaded by the adult daughter who worked closely with StoryKeep's leadership and her own family members. Her role involved introducing the project concept to her parents and sibling, gathering key family information and offering scheduling date options. StoryKeep conducted pre-interviews and ensured that every production detail was completed.
The client and her family chose StoryKeep due to the personal connection they felt with Jamie, the company's founder. This connection, along with ease in scheduling and project design, made StoryKeep stand out from other options they had considered.
One of the main challenges encountered during the project was finding a suitable time for all family members to be in the same place at the same time. StoryKeep was accommodating, but coordinating the family proved to be more complex.
Despite initial hesitations, the subjects of the project, the client's parents, thoroughly enjoyed the storytelling process. It became a source of immense fun and bonding for the entire family, resulting in cherished memories. The couple even had the chance to film at the location where they had their first date!
The film created by StoryKeep had its grand reveal during the client's parent's 40th-anniversary celebration at their family beach house. It was a momentous occasion that will be forever etched in their memories.
When asked if they could imagine working with StoryKeep again, the client expressed great enthusiasm, stating that she could envision using StoryKeep to tell the evolving story of their family's business journey through new leadership.